West Newton, Massachusetts, December 19, 2025
Hilliards Chocolates, a cherished local chocolatier, has opened a new location in West Newton, Massachusetts. This marks a significant homecoming for the century-old family business, contributing to local economic growth and the community. The expansion underscores Hilliards’ commitment to quality and community connection, further enhancing the local economy and creating job opportunities.
Newton Area Sweetens Up: Hilliards Chocolates Expands to West Newton
A cherished, century-old local business, Hilliards Chocolates, has recently expanded its footprint, opening its newest location in West Newton, Massachusetts. This move marks a significant return to the area for the historic chocolatier and a sweet boost for local economic growth and community insights in the Boston metropolitan area.
The story of Hilliards Chocolates is a testament to the enduring spirit of Massachusetts entrepreneurs and the power of sustained craftsmanship. As a family-owned enterprise celebrating over a century of operations, its expansion into West Newton highlights the resilience and determination often seen in businesses that prioritize quality and community connection. Such ventures demonstrate that with sound foundational principles and a dedication to serving customers, businesses can thrive and contribute meaningfully to their local economies, even over generations.
This expansion is more than just a new store; it represents a homecoming and a vote of confidence in the local economy, showcasing how private investment and entrepreneurial foresight can revitalize neighborhoods. It underscores the positive impact that successful, long-standing local businesses can have, fostering job creation and enhancing the unique character of Boston-area communities.
A Sweet Return to West Newton
On November 21, 2025, Hilliards Chocolates celebrated the grand opening of its fourth Massachusetts location at 1 Chestnut Street in West Newton. This new 2,476-square-foot store marks a return to Newton for the company, which previously operated multiple locations in the city years ago. The opening was met with enthusiasm from local leaders and community members, underscoring the importance of such establishments to the fabric of a neighborhood.
A Century of Massachusetts Entrepreneurship
The Hilliards Chocolates story began in 1924 when Perley and Jessie Hilliard launched their candy company in south suburban Boston. The business has since grown to become a fourth-generation family enterprise, with the founders’ great-granddaughters, Maegan and Erin, now at the helm. Their commitment to “confection perfection” and handmade treats has been a hallmark of their success for over 100 years. This enduring legacy exemplifies the power of consistent quality and dedicated ownership among Massachusetts entrepreneurs.
The company maintains its tradition of crafting a wide variety of confections, including handcrafted chocolates, truffles, barks, fruit-filled sweets, and even classic ice cream offerings. The main production facility for Hilliards Chocolates is located in Mansfield, one of its existing three locations alongside North Easton and Norwell.
Boosting Local Economic Growth and Community Spirit
The arrival of a respected Boston small business like Hilliards Chocolates is a significant boon for West Newton’s economic growth. The new location is expected to draw both loyal customers and new patrons, increasing foot traffic and potentially benefiting other local businesses in the area. Co-owner Gordon Scott, a West Newton resident himself, expressed pride in being part of the ongoing investment and revitalization efforts in West Newton Square.
The establishment of a new business, especially one with such a strong local heritage, contributes to job creation and strengthens the local tax base. Furthermore, the Newton City Council’s approval of land for additional parking spaces highlights a proactive approach by local government to facilitate business growth and community development, benefiting both the enterprise and its patrons.
A Model for Boston MA Business Resilience
Hilliards Chocolates’ expansion serves as an excellent example for the broader Boston MA business landscape. Its ability to thrive for over a century, adapt, and expand demonstrates the potential for local businesses to achieve remarkable longevity and success. The company’s continued growth reflects a healthy business environment where dedication to product quality and customer satisfaction can lead to sustained prosperity. Such businesses are key drivers of local economies, providing unique products and services while fostering a strong sense of community.
The family’s decision to return to Newton was driven by a sense of coming home, with President Maegan McCarthy Dec noting the community’s importance to the company’s early growth. This connection between business and community is a vital component of sustainable economic growth.
Supporting Local Legacies for Future Prosperity
The opening of Hilliards Chocolates in West Newton is a sweet reminder of the value that local, family-owned businesses bring to our communities. Their commitment to quality, their historical roots, and their entrepreneurial spirit contribute significantly to the vibrant economic tapestry of Massachusetts. The opportunity to support such establishments directly impacts local job markets, fosters unique community insights, and preserves the distinct character of our towns and cities.
As Hilliards Chocolates embarks on this new chapter in West Newton, residents and visitors alike are encouraged to visit the new location. By supporting such dedicated Massachusetts entrepreneurs, we collectively contribute to the continued prosperity and rich community life that defines the Boston area.
Frequently Asked Questions
- What is the new Hilliards Chocolates location?
- The newest Hilliards Chocolates location is at 1 Chestnut Street in West Newton, Massachusetts.
- How many Massachusetts locations does Hilliards Chocolates now have?
- Hilliards Chocolates now has four Massachusetts locations.
- When did the Hilliards Chocolates West Newton location open?
- The Hilliards Chocolates West Newton location opened on November 21, 2025.
- When was Hilliards Chocolates founded?
- Hilliards Chocolates was founded in 1924 by Perley and Jessie Hilliard in south suburban Boston.
- What are Hilliards Chocolates known for?
- Hilliards Chocolates is known for its handcrafted chocolates, truffles, bark, fruit-filled confections, and classic ice cream parlor offerings.
Key Features of Hilliards Chocolates’ West Newton Opening
| Feature | Detail | Scope |
|---|---|---|
| New Location Address | 1 Chestnut Street, West Newton, MA | Local |
| Opening Date | November 21, 2025 | Local |
| Total MA Locations | Four | State-level |
| Company Age | Century-old (founded 1924) | State-level |
| Business Type | Fourth-generation family business | State-level |
| Store Size | 2,476 square feet | Local |
| Products Offered | Handcrafted chocolates, ice cream, custom gifting | State-level |
| Other MA Locations | North Easton, Norwell, Mansfield | State-level |
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Author: STAFF HERE BOSTON WRITER
The BOSTON STAFF WRITER represents the experienced team at HEREBoston.com, your go-to source for actionable local news and information in Boston, Suffolk County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Boston Marathon, Head of the Charles Regatta, and Boston Harborfest. Our coverage extends to key organizations like the Greater Boston Chamber of Commerce and Associated Industries of Massachusetts, plus leading businesses in finance, biotech, and insurance that power the local economy such as Fidelity Investments, Biogen, and Liberty Mutual Insurance. As part of the broader HERE network, we provide comprehensive, credible insights into Massachusetts's dynamic landscape.
