News Summary
The Lego Group has officially established its new U.S. headquarters in Boston, moving from Connecticut after 50 years. The new office spans 157,000 square feet and is set to house over 800 employees. This strategic relocation aims to foster local talent and community engagement, including a $5 million commitment to enhance children’s play opportunities. Governor Maura Healey welcomed the arrival, highlighting the state’s competitiveness. The headquarters embodies the Lego brand’s playful design while offering modern office amenities and signifies a new chapter for Lego’s growth in the U.S.
Boston – The Lego Group has officially opened its new U.S. headquarters at 1001 Boylston St. in Boston’s Back Bay, marking a significant investment in the local economy and community. This new office spans six floors and encompasses 157,000 square feet, set to accommodate over 800 employees. The relocation from Enfield, Connecticut, where the company had been based for five decades, is expected to enhance job opportunities and promote innovation in the area.
Lego Group’s CEO highlighted Boston’s reputation as a dynamic city capable of nurturing talent across various fields, including sports, digital media, and the arts. The move is part of a broader strategy to integrate more closely with local talent and resources. Some employees have already made the transition, with additional staff expected to relocate throughout the next year as part of the company’s operational shift.
Governor Maura Healey of Massachusetts welcomed Lego’s arrival, stating that it serves as a testament to the state’s competitiveness and commitment to innovation in the business landscape. The company plans to make a notable contribution of $5 million over the next two years to improve access to play for children in Boston. This initiative will fund collaborative projects with the Boston Public Library and create new educational experiences for children up to age 13, focusing on enhancing play and learning opportunities.
Office Features and Design
The new headquarters has been designed to embody the Lego brand, with office interiors featuring decorations and models constructed from Lego bricks, which create an immersive environment for visitors and employees alike. Each meeting room is equipped with bins filled with Lego bricks, encouraging interactive discussions. The design also reflects Lego’s distinctive “stud and tube” aesthetic, creating a playful yet professional atmosphere.
A variety of office amenities have been integrated into the new headquarters, including flexible workspaces, wellness areas, a café, and gym access. Employees can enjoy panoramic views of the city from various locations within the office, further enriching the working experience.
Historical and Future Implications
The new office lobby showcases a model inspired by the “Make Way for Ducklings” statue in Boston Common, symbolizing the company’s long-standing commitment to quality and storytelling. This move ends Lego’s 50-year presence in Connecticut, where the company initially started with just 24 employees. As Lego transitions its operations, it signifies a new chapter in the company’s growth trajectory within the United States.
In addition to its Boston headquarters, the Lego Group is set to expand its operations further by opening a new factory and regional distribution center in Virginia by 2027, which is anticipated to create an additional 2,000 jobs. Currently, the company employs around 3,500 people across the U.S. and operates 150 Lego stores nationwide.
Lego leadership has expressed keen interest in collaborating with local educational institutions like MIT and Tufts University. This strategic engagement aims to inspire innovation and foster creativity within the community, reinforcing the company’s commitment to shaping future generations through play.
The transition from the Enfield location to Boston is scheduled to commence in mid-2025, with the entire move expected to be completed by the end of 2026. As Lego embarks on this new venture, it reaffirms its dedication to nurturing creativity and enriching the lives of children and families through the enduring power of play.
Deeper Dive: News & Info About This Topic
HERE Resources
Hasbro Considers Relocating Headquarters to Boston
Additional Resources
- MassLive
- Wikipedia: Lego
- CBS News
- Google Search: Lego Group Boston headquarters
- NBC Boston
- Google Scholar: Lego Group headquarters
- Boston Herald
- Encyclopedia Britannica: Lego
- WBZ News Radio
- Google News: Lego headquarters Boston
