Boston, MA, January 9, 2026

Parlor Skis began as a small venture in a Cambridge funeral home basement and has grown to become New England’s largest custom ski manufacturer. Founded by three skiing enthusiasts, the company focuses on high-quality, personalized skis tailored to individual preferences. This journey not only highlights their passion but also underscores the innovative spirit of Massachusetts entrepreneurs contributing to local economic growth.

Boston, MA

From Boston Basement to Eastern Slopes: A Custom Ski Success Story

In the vibrant landscape of Boston MA business, stories of entrepreneurial vision and dedication often rise from unexpected places. One such narrative is that of Parlor Skis, a company that began in the humble confines of a Cambridge funeral home basement and has since carved out a significant niche, becoming the largest custom ski manufacturer in New England. This journey exemplifies the power of local innovation and the spirit of Massachusetts entrepreneurs in driving economic growth.

This remarkable transformation highlights how a deep passion for a craft, combined with a commitment to quality and customer connection, can build a thriving enterprise. Parlor Skis’ ascent is a testament to the resilience and ingenuity characteristic of Boston small business, demonstrating how a focus on specialized, high-quality products can lead to substantial personal achievement and contribute to the region’s broader economic vitality.

The Unexpected Genesis of a Custom Ski Empire

Parlor Skis’ story began with three friends—Mark Wallace, Pete Endres, and Jason Epstein—who were also college ski racers, united by a shared passion for skiing and a desire to build a better ski for the East Coast. They started their venture in an abandoned funeral parlor in Cambridge, Massachusetts, which also inspired the company’s unique name. The initial years involved countless late nights dedicated to refining the art and science of ski building. Their objective was to create skis that could excel in the diverse and often challenging conditions of New England, capable of gripping on hard-packed snow, navigating tight tree runs, and even providing float on rare powder days.

After developing and testing three models they deemed worthy, Parlor Skis sold an initial run of 25 custom pairs, marking the beginning of their growth. This foundational period underscores the determination and self-reliance of these founders, who leveraged a unique space to pursue their vision and build a product tailored to specific market needs.

Growth and Manufacturing Excellence in East Boston

Today, Parlor Skis stands as the largest ski manufacturer in New England. The company’s assembly operations are now based in East Boston, where each pair of custom skis and snowboards is meticulously hand-built. This local manufacturing focus emphasizes a hands-on approach, ensuring a high level of precision and attention to detail that sets their products apart from mass-produced alternatives. Hardened steel ski edges are cut to length during the assembly process, demonstrating the commitment to quality components and construction.

The company prides itself on its “Built in Boston” ethos, creating products that are used on slopes across the world. This local production not only creates jobs but also fosters a sense of community and craftsmanship within the Boston MA business landscape.

The Philosophy of Customization and Performance

Parlor Skis’ success is deeply rooted in its commitment to customization. The company believes that the ultimate skiing experience comes from a ski built specifically for an individual’s style, preferred terrain, and goals. Every custom ski and snowboard begins with a personalized fitting, which can be done in person or online. This process allows for the modification of various construction elements, including graphics, base, core, flex, and laminates, to perfectly match the skier’s technique and preferences.

This tailored approach offers a distinct advantage over mass-produced skis by connecting the manufacturer directly with the end-user. By focusing on individual needs and providing a unique buying experience, Parlor Skis has cultivated a loyal community of skiers who appreciate the craftsmanship and personalized performance. The dedication to making things “the right way” reflects a strong New England tradition of hard work and quality.

Community Engagement and Economic Impact

Beyond manufacturing, Parlor Skis actively engages with the ski community, fostering a sense of belonging among its clientele. The company hosts “build your own ski” classes, allowing customers to participate in the manufacturing process over two days, gaining a deeper understanding and appreciation for the craft. This level of transparency and interaction strengthens customer loyalty and transforms clients into advocates for the brand.

The growth of Parlor Skis contributes positively to local economic growth, showcasing how specialized manufacturing can thrive in a competitive market. As a prominent Boston small business, it exemplifies how local innovation can generate employment and attract recognition, cementing Boston’s reputation as a hub for diverse entrepreneurial endeavors. The company’s expansion into custom snowboards further demonstrates its adaptive and innovative spirit within the industry.

A Model for Massachusetts Entrepreneurs

Parlor Skis’ journey from a basement hobby to a leading manufacturer serves as an inspiring example for aspiring Massachusetts entrepreneurs. It underscores that with perseverance, a unique value proposition, and a deep understanding of customer needs, local businesses can achieve significant success. Their ability to focus on a niche market – the East Coast skier – and deliver a superior, customized product demonstrates the potential for targeted innovation to drive business expansion. The company’s growth trajectory highlights the vitality of the local economy and the opportunities available for businesses that prioritize quality and a customer-centric approach.

Conclusion

The evolution of Parlor Skis from a makeshift workshop in a Cambridge funeral home basement to the largest custom ski manufacturer in New England is a testament to the enduring power of entrepreneurial spirit in Boston. It is a story of three friends who turned a passion into a successful venture, demonstrating how dedication, craftsmanship, and a focus on personalized products can lead to remarkable economic growth and personal achievement.

We encourage our readers to celebrate and support the local businesses that embody this innovative spirit. By championing companies like Parlor Skis, we contribute to a vibrant and dynamic Boston MA business ecosystem, ensuring continued growth and opportunity for our community.

Frequently Asked Questions (FAQ)

Where did Parlor Skis begin?

Parlor Skis began in an abandoned funeral home basement in Cambridge, Massachusetts.

What is Parlor Skis’ current status in the custom ski manufacturing industry?

Parlor Skis is currently the largest custom ski manufacturer in New England.

Where does Parlor Skis assemble its products?

Parlor Skis assembles its products in its East Boston factory.

What is a key feature of Parlor Skis’ manufacturing process?

Hardened steel ski edges are cut to length during assembly at Parlor Skis.

What does Parlor Skis emphasize in its product offerings?

Parlor Skis emphasizes building skis tailored to an individual’s style, mountain, and goals through a personalized fitting process.

Key Features of Parlor Skis

Deeper Dive: News & Info About This Topic

HERE Resources

Boston College Appoints Director of Digital Learning Innovation
Boston’s Economic Evolution and Entrepreneurial Resilience
Cohasset-Hull Faces Boston Latin Academy in Hockey Showdown
Boston’s Startup Surge: $5.3 Billion Raised and Five New Unicorns
Boston’s Market Highs & Lows: 2025’s Top Performers
Strengthening Boston’s Economy Through Local Entrepreneurship
Gen Z Revitalizes Manufacturing in Fall River
Altus Performance Opens New Golf Academy
Florida Thoroughbred Golf Tournament Set for October
Boston Hosts Massive ‘No Kings’ Protest Rally

Author: STAFF HERE BOSTON WRITER

The BOSTON STAFF WRITER represents the experienced team at HEREBoston.com, your go-to source for actionable local news and information in Boston, Suffolk County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Boston Marathon, Head of the Charles Regatta, and Boston Harborfest. Our coverage extends to key organizations like the Greater Boston Chamber of Commerce and Associated Industries of Massachusetts, plus leading businesses in finance, biotech, and insurance that power the local economy such as Fidelity Investments, Biogen, and Liberty Mutual Insurance. As part of the broader HERE network, we provide comprehensive, credible insights into Massachusetts's dynamic landscape.