Jersey City, October 16, 2025
News Summary
Rockpoint, a Boston-based real estate private equity firm, has acquired The Morgan Provost Square, a Class A apartment community in Jersey City. The property includes 417 multifamily units, 372 parking spaces, and approximately 12,700 square feet of retail space. Rockhill Management will manage the property and implement upgrades to enhance the resident experience. With over 97% occupancy, The Morgan is strategically located near transit options with easy access to New York City, making it a desirable location in the Gold Coast market.
Jersey City
Rockpoint, a Boston-based real estate private equity firm, announced the acquisition of The Morgan Provost Square on October 14, 2025. The property is a Class A apartment community located in the Waterfront submarket of Jersey City, New Jersey. The previous owner was a joint venture including Toll Brothers Apartment Living. Financial terms of the transaction were not disclosed.
Key asset facts and immediate plans
The Morgan Provost Square consists of 417 multifamily units and includes 372 covered parking spaces. The property includes approximately 12,700 square feet of fully leased ground floor retail space across five suites. Rockhill Management, an affiliate of Rockpoint, will manage the property and oversee upgrades to enhance resident experience. The apartment units feature oversized layouts with 10- and 12-foot ceilings, expansive windows, and high-end finishes.
Indoor amenities include a fitness center, coworking lounge, clubroom, library, gaming lounge, children’s playroom, dog spa, and coffee lounge. Outdoor amenities include a rooftop pool, courtyard, fire pit, dog park, and outdoor dining options. The building provides 24/7 concierge and package services. Secured parking and bike storage areas are available.
Occupancy, unit mix and building details
The building was built in 2016 and spans 365,361 rentable square feet with an average apartment size of 876 square feet. The building is currently over 97% occupied and features 100% market-rate units, including studio, one, two, and three-bedroom residences. Residents have access to numerous dining, shopping, and entertainment options nearby.
Location and transport links
The Morgan is strategically located within walking distance of the Grove Street PATH station. The property has easy access to Interstate 78 and the Holland Tunnel, offering direct routes to New York City. The Gold Coast market surrounding the property is undergoing urban revitalization, becoming a desirable location.
Ownership context and broader portfolio
Dan Domb, managing member and COO at Rockpoint, stated that the acquisition is a significant addition to their multifamily portfolio. Rockpoint has been involved in over 140 residential investments since 1995, making up more than 97,000 multifamily units. Current investments in New Jersey’s Gold Coast market include The Declan and Embankment House.
JLL Capital Markets advised Rockpoint on acquisition financing and represented the seller in the transaction. Erin Beitz, Executive Vice President at Rockhill, expressed excitement for elevating the resident and retail tenant experiences at The Morgan.
What this means for residents and retail tenants
Rockhill Management will oversee planned upgrades intended to enhance resident experience and retail operations. With high existing occupancy and fully leased retail space, near-term operations are expected to continue while asset improvements are implemented.
Background and market context
The Gold Coast of New Jersey, including the Waterfront submarket in Jersey City, has attracted significant multifamily investment and redevelopment in recent years. Proximity to mass transit and direct vehicular routes to New York City have kept demand elevated for Class A rental product. The acquisition adds to Rockpoint’s existing holdings in the region and expands its presence in the broader Northeast multifamily sector.
FAQ
Who announced the acquisition of The Morgan Provost Square?
Rockpoint, a Boston-based real estate private equity firm, announced the acquisition of The Morgan Provost Square on October 14, 2025.
Where is The Morgan Provost Square located?
The property is a Class A apartment community located in the Waterfront submarket of Jersey City, New Jersey.
Who owned the property previously?
The previous owner was a joint venture including Toll Brothers Apartment Living.
Were financial terms disclosed?
Financial terms of the transaction were not disclosed.
How many residential units and parking spaces does the property have?
The Morgan Provost Square consists of 417 multifamily units.
The property includes 372 covered parking spaces.
What retail space is included?
Approximately 12,700 square feet of fully leased ground floor retail space is included across five suites.
Who will manage the property and what are the plans?
Rockhill Management, an affiliate of Rockpoint, will manage the property and oversee upgrades to enhance resident experience.
What amenities are available at The Morgan Provost Square?
Outdoor amenities include a rooftop pool, courtyard, fire pit, dog park, and outdoor dining options.
Indoor amenities include a fitness center, coworking lounge, clubroom, library, gaming lounge, children’s playroom, dog spa, and coffee lounge.
The building provides 24/7 concierge and package services.
Secured parking and bike storage areas are available.
What did Rockpoint leadership say about the acquisition?
Dan Domb, managing member and COO at Rockpoint, stated that the acquisition is a significant addition to their multifamily portfolio.
What is Rockpoint’s multifamily track record?
Rockpoint has been involved in over 140 residential investments since 1995, making up more than 97,000 multifamily units.
What other investments does Rockpoint have in the area?
Current investments in New Jersey’s Gold Coast market include The Declan and Embankment House.
How occupied is the building and what is the unit composition?
The building is currently over 97% occupied and features 100% market-rate units, including studio, one, two, and three-bedroom residences.
Who advised on financing and represented the seller?
JLL Capital Markets advised Rockpoint on acquisition financing and represented the seller in the transaction.
What did Rockhill leadership say regarding resident and retail experiences?
Erin Beitz, Executive Vice President at Rockhill, expressed excitement for elevating the resident and retail tenant experiences at The Morgan.
Quick reference table
| Feature | Detail |
|---|---|
| Acquirer | Rockpoint, a Boston-based real estate private equity firm |
| Asset | The Morgan Provost Square |
| Announcement date | October 14, 2025 |
| Location | Waterfront submarket of Jersey City, New Jersey |
| Previous owner | Joint venture including Toll Brothers Apartment Living |
| Units | 417 multifamily units |
| Parking | 372 covered parking spaces |
| Retail space | Approximately 12,700 square feet of fully leased ground floor retail space across five suites |
| Building size | 365,361 rentable square feet; average apartment size 876 square feet |
| Occupancy | The building is currently over 97% occupied |
| Unit type | 100% market-rate units, including studio, one, two, and three-bedroom residences |
| Management | Rockhill Management, an affiliate of Rockpoint |
| Transit | The Morgan is strategically located within walking distance of the Grove Street PATH station; easy access to Interstate 78 and the Holland Tunnel |
| Advisor | JLL Capital Markets advised Rockpoint on acquisition financing and represented the seller |
Deeper Dive: News & Info About This Topic
HERE Resources
Additional Resources
- ROI-NJ: Rockpoint Buys The Morgan Provost Square
- PR Newswire: Rockpoint Acquires The Morgan Provost Square
- IREI: Rockpoint Acquires Apartment Community in Jersey City
- JLL: JLL Led The Sales Effort for The Morgan at Provost Square
- Rebusiness Online: Rockpoint Begins Leasing Declan Apartments
- Wikipedia: Jersey City
- Google Search: Rockpoint
- Encyclopedia Britannica: Jersey City
Author: STAFF HERE BOSTON WRITER
BOSTON STAFF WRITER The BOSTON STAFF WRITER represents the experienced team at HEREBoston.com, your go-to source for actionable local news and information in Boston, Suffolk County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Boston Marathon, Head of the Charles Regatta, and Boston Harborfest. Our coverage extends to key organizations like the Greater Boston Chamber of Commerce and Associated Industries of Massachusetts, plus leading businesses in finance, biotech, and insurance that power the local economy such as Fidelity Investments, Biogen, and Liberty Mutual Insurance. As part of the broader HERE network, we provide comprehensive, credible insights into Massachusetts's dynamic landscape.
