Bethpage Black, September 1, 2025
News Summary
The US Ryder Cup team has unveiled unique golf bags designed with input from captain Keegan Bradley. Featuring bold designs and patriotic elements, the bags reflect the spirit of the competition. Notable features include the slogan ‘In Keegan We Trust’, an eagle holding golf clubs, and designs that celebrate American symbols. Available for purchase online, these bags offer fans a chance to connect with the event while showcasing their pride. The Ryder Cup will take place at Bethpage Black, promising an exciting showdown between Team USA and the European squad.
Farmingdale — Ryder Cup 2025: US Team Unveils Flag-Waving Golf Bags Built Around Captain Keegan Bradley’s Vision
Big bags, bigger vibes
If you like your golf gear with a side of spectacle, the US Ryder Cup bags for Bethpage Black have landed. Swag Golf Business introduced a pair of show-stopping bags created with hands-on input from US captain Keegan Bradley. These aren’t your average staff and stand bags — they’re loud, proud and packed with visual storytelling that ties straight back to the team and the place they’re playing.
A design with personality
The main headline detail is a custom logo that reads In Keegan We Trust, a deliberate nod to a familiar national phrase. The US coat of arms gets a playful twist: the eagle now grasps golf clubs instead of olive branches. The classic cluster of 13 stars that usually represents the original colonies has been trimmed down to 12 stars to mirror the Ryder Cup roster. Those changes are bold and intentional, clearly aimed at uniting design with team identity.
Inside the ball pocket, Bradley put a personal mark: a handwritten-sense mantra that reads Play for your country, play for your family, play for your legacy, signed with his initials. Side panels are busy in a good way — one side carries illustrations of Mount Rushmore, and the other bears the cheeky slogan Liberty & Justice Fore All. The whole package is meant to feel patriotic and storytelling-driven rather than purely decorative.
Who made them
The manufacturing comes from premium bag maker Vessel. The US staff bag is based on Vessel’s Prime 2.0 Staff model and the stand bag is modeled after the VLS Lux. Swag Golf’s executive creative team leaned into the patriotism and narrative elements, creating gear that looks as at-home on the first tee at Bethpage as it will on social feeds.
Retail details and a Bethpage Easter egg
If you want one, retail versions are hitting swaggolf.com. The staff bag is priced at $600 (about £450) and the stand bag at $400 (about £300). Retail copies also include a reproduction of Bethpage Black’s famous first-tee warning sign which cautions that the Black Course is extremely difficult and recommended only for highly skilled golfers. That extra touch links the retail product back to the course’s fearsome reputation.
Teams, picks and Ryder Cup context
Off the course, both teams are shaping up for a dramatic showdown. Team USA, captained by Keegan Bradley, features world number one Scottie Scheffler, who locked the first automatic spot after five PGA Tour wins. Other automatic qualifiers for the US were J.J. Spaun, Xander Schauffele, Russell Henley, Harris English and Bryson DeChambeau. Bradley used his captain’s picks to round out the roster with Justin Thomas, Collin Morikawa, Ben Griffin, Cameron Young, Patrick Cantlay and Sam Burns.
Team Europe returns a very familiar core: 11 of the 12 players who won in Rome in 2023 are back. Rasmus Højgaard joins as a rookie addition. Luke Donald, the European captain, finalized his squad with captain’s picks including Shane Lowry, Jon Rahm, Sepp Straka, Viktor Hovland, Ludvig Ã…berg and Matt Fitzpatrick. Donald has hinted at fresh leadership ideas heading into the matches.
Industry news and nominations
Beyond player news, the wider golf world is moving too. Nine nomination categories are open to recognize women who have made big career contributions to the game. In the Asia-Pacific industry, notable shifts are coming late in October: Hassall from New Zealand and General Abdulla from the UAE are set to take posts once the current term ends.
When and where
The Ryder Cup at Bethpage Black will be played from September 26–28, 2025. Broadcast arrangements list exclusive airing on a dedicated golf channel for viewers in certain regions.
Why the bags matter
These bags do more than hold clubs. They package history, personality and local flavor — a Captain’s touch turned into everyday gear. For fans, the retail versions provide a way to own a piece of the event’s visual identity. For players and staff, the design choices are a compact rallying cry: national symbols remixed to match a team of 12.
Final take
The Ryder Cup is equal parts golf, theater and national pride. These bags are a loud piece of that theater — exactly the sort of thing that fuels chatter in the clubhouse, at the range, and across social media feeds as the teams head into one of the sport’s biggest matchups.
Frequently Asked Questions
What are the Ryder Cup bags and who designed them?
The bags are specially designed US Ryder Cup golf bags created by Swag Golf Business with input from captain Keegan Bradley and manufactured by Vessel.
What unique design features do the bags have?
Notable features include a logo reading In Keegan We Trust, an eagle holding golf clubs, 12 stars instead of the traditional 13, Mount Rushmore illustrations, the phrase Liberty & Justice Fore All on a side panel, and Bradley’s personal mantra inside the ball pocket.
How much do the retail bags cost and where can I buy them?
The US staff bag retails at $600 (approx. £450) and the stand bag at $400 (approx. £300). They are available at swaggolf.com.
When will the 2025 Ryder Cup take place?
The Ryder Cup is scheduled for September 26–28, 2025, at Bethpage Black.
Who are the key players on each team?
Team USA includes Scottie Scheffler and other automatic qualifiers plus Bradley’s captain’s picks: Justin Thomas, Collin Morikawa, Ben Griffin, Cameron Young, Patrick Cantlay and Sam Burns. Team Europe returns 11 of 12 from the 2023 winning squad and added rookie Rasmus Højgaard, with captain’s picks including Shane Lowry, Jon Rahm, Sepp Straka, Viktor Hovland, Ludvig Ã…berg and Matt Fitzpatrick.
Quick Reference Table
Item | Details |
---|---|
Event | Ryder Cup 2025 at Bethpage Black |
Dates | September 26\u201328, 2025 |
US Staff Bag | Based on Vessel Prime 2.0 Staff, $600 (\u00a3450) |
US Stand Bag | Modeled on VLS Lux, $400 (\u00a3300) |
Retail Availability | swaggolf.com |
Notable US Players | Scottie Scheffler, Justin Thomas, Collin Morikawa, Patrick Cantlay, Sam Burns, etc. |
Notable Europe Players | Jon Rahm, Viktor Hovland, Matt Fitzpatrick, Shane Lowry, Ludvig \u00c5berg, Sepp Straka |
Manufacturer | Vessel |
Design Features | In Keegan We Trust logo, eagle with clubs, 12 stars, Mount Rushmore, Liberty & Justice Fore All |
Deeper Dive: News & Info About This Topic
HERE Resources
Additional Resources
- Sky Sports
- The Independent
- USA Today
- CBS Sports
- Newsday
- Wikipedia: Ryder Cup
- Google Search: Ryder Cup 2025
- Google Scholar: Ryder Cup history
- Encyclopedia Britannica: Ryder Cup
- Google News: Ryder Cup 2025

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